With 300m cars and trucks and 250m bicycles on European roads now, pressure in between motorists and cyclists is at an all-time significant. Championing all kinds of mobility, Ford created the WheelSwap virtual actuality experiment to help motorists to discover a bike owner’s perspective and vice versa.

Audio content happens to be an complete cornerstone of our electronic age – specifically for young focus on teams. Whether or not insightful or perhaps entertaining, ideally the two, or thrilling, astonishing, and in some cases intriguing – podcasts are an incredibly beneficial asset for PR & Comms.

To be able to communicate the hard still crucial subject of Connection to the internet and community enhancement, we appeared inwards – at our own details.

Investigate how entrepreneurs and professionals of capital is usually a pressure in confronting The one most significant challenge of our time.

On Intercontinental Gals's Working day METRO gave each individual baby girl born in Dusseldorf its 1st small business card using a deposit of two,000 Euro to begin a company journey Sooner or later.

Experiencing fierce Levels of competition from rival models with deeper pockets, the target wasn’t just met, it absolutely was smashed. The smartphone portfolio stole the demonstrate and Nokia was the highest trending model on Twitter over the main two times in the celebration.

About 200 European companies received awards for types ranging across property enhancement, real estate, interior design and style and architecture. Two European businesses

From the midst of Norway’s market disaster Wintershall confirmed what can be carried out when issues get hard. Communication for Maria, a very ambitious oil/fuel venture in Norway, was Forged “in the very same mould” as a result of all phases, very transparent for stakeholders who could practical experience the challenge initial-hand. It wasn’t just the messages about Maria that were conveyed however the state of mind: We're below to stay!

The Swiss had to vote on the referendum referred to as No Billag. The goal was to abolish any sort of taxes or other public funding to finance PSM. Thanks to independent committees making use of PR, standard and digital marketing campaign, Arranging community debates involving citizens and stakeholders, we stated the damages of NB and strengthened the url concerning PSM and the public. NB was turned down by seventy two% in March 2018!

You are able to’t hold out to operate was insight based, built-in PR led campaign that was aimed toward raising recognition to raise awareness in the direction of Health care discounts and thus to encourage unique payments and here stop the decrease in membership of OTP Wellbeing Fund by emphasizing the extensive ready instances that may be skilled in general public Health care. Consequently particular person payments greater by more than thirty%.

The Ripple Effect Generator is usually a campaign, solely dependant on knowledge collection. It merges information from business turnover and number of workers, with data from tax authorities, company registers, nationwide directorates, figures and financial analyzes. And then calculates and interprets these unique information and facts into pictures of social contributions.

From the strategic & Innovative standpoint, we proved that a PR marketing campaign can impact broader advertising and marketing decisions. We challenged the shopper to Consider in another way – To place an acquired notion at the guts of their most crucial profits interval – and also to experiment with new innovation by making their 1st ever AI-powered bot, that's now staying utilized a lot more broadly, throughout Virgin Vacations’ internet marketing strategy.

Ferrovial publishes an Built-in Report to supply entire look at of the companies, to connect the strategy, governance constructions, company product as well as the social, financial and environmental functionality by which the Corporation operates, bearing in mind the precise dangers and opportunities that have an impact on the corporation's capability to generate price during the brief, medium and extensive-term.

It’s Alright. Enable’s discuss melancholy’ – with the goal of kickstarting an open up conversation about despair. ‘Hey’ is pretty much a dialogue starter. The marketing campaign induced forty seven% of peers and bystanders to look at despair through its operate.